ConsumerReport.
Org, in its latest 2012 car brand awareness survey, helped add some questions about the perception of electric vehicles.
All in all, they find that consumers seem to be generally concerned about range anxiety and may overestimate the risks in terms of safety.
For anyone who wants consumers to adopt electric cars quickly, this is an obvious danger signal.
A key issue highlighted by the survey was that 77% of respondents expressed concern about scope anxiety.
This raises concerns about the prospect of a pure battery electrical type in a range of 100 miles or less, as many major car companies are currently planning or selling.
It also tends to support the view that the original adoption of pure BEVs may continue to be slow.
As the Deloitte (Deloitte) recent Gen Y Auto survey, which we reported last week, also showed that only 2% of respondents would consider buying pure BEV, despite the fact that, 59% of respondents said they preferred some alternative motivation.
On the positive side, the latest survey of consumer reports.
Org found that 43% of respondents believe electric and plug
Hybrid cars are as safe as gasoline.
20% think they are safer. In the 18-
Within the age range of 44, the proportion of 23% is slightly higher, and it is actually considered safer for vehicles using alternative power systems.
The following table summarizes the main findings of the specific concerns expressed by the survey respondents: perhaps most importantly, consumers remain concerned about fire risk during charging (42%) in the case of the accident (35% ).
Although NHTSA has now completed its investigation of the relevant Volt fire and concluded that the battery pack is safe, it remains true: Obviously, despite the clean health list provided by the Volt battery pack, but there is still work to be done for GM and the industry as a whole to change consumer perceptions.
In general, these results tend to emphasize the level of consumer caution.
Our reading is: Finally, you can read our more detailed views on the future of electric cars and Tesla here.
Disclosure: I am long TSLA.